For the entire month of October, Yellow Cab Co. has two of its vehicles in a pink color, and will donate $1 from each fare toward “American Cancer Society’s “Making Strides Against Breast Cancer” in the fight against breast cancer. There is no additional cost to passengers, and drivers are not allowed to accept donations.
The fundraising efforts is part of the first-ever international “Pink Ride” effort spearheaded by the Taxicab, Limousine & Paratransit Association (TLPA) a global association of for-hire vehicle fleet owners representing 1,100 companies.
“Every time a passenger rides in our pink car, from October 1 through October 31, we’ll automatically donate $1 to the fight against breast cancer,” company owner Charles “Dale” King says. At the end of the month, King will announce how much was raised and will present a check in that amount to the American Cancer Society’s “Making Strides Against Breast Cancer local branch.
“Every one of us has a story about someone we know with breast cancer,” King says. “Yes, we hope to raise money. But I also hope that people see these vehicles and are spurred on to do something on their own, whether that be doing their own fundraiser, helping out a friend with breast cancer, or maybe even just making sure they or a loved one get themselves screened.”
Hundreds of taxicabs, limousines and paratransit vehicles from North America, Europe and as far away as Australia, will participate in the “Pink Ride” effort initiated by TLPA, the world’s largest and oldest professional association of for hire vehicle fleet operators.
“Our members represent 100,000 vehicles on the road today, so we already have a tremendous presence and visibility out there in the public, all across America and, in fact, around the world,” said TLPA CEO Alfred LaGasse. “We’re encouraging our members to harness that visibility to try to make a difference. This is our first year of doing this in our almost 100-year history. We hope for a lot of participation among our members.”
Established in 1917, the Taxicab, Limousine & Paratransit Association (TLPA) is a non-profit trade association of and for the private passenger transportation industry. Its extensive membership spans the globe to include 1,100 taxicab companies, executive sedan and limousine services, airport shuttle fleets, non-emergency medical transportation companies, and paratransit services.
"I used Crown Limo last weekend for a bachelorette party. I was nervous about hiring a limo service that I hadn't used before. I will ALWAYS use Crown after this. Our driver, Bob, arrived early to pick us up, greeted me by name, and was very patient while we ran around unorganized, gathering things to go. We made several stops throughout the night, and each time he dropped us off, or picked us up, he took a head count to make sure he had the group. The limo was clean, in excellent condition. Bob was very patient with a large group of rowdy girls. He drove carefully, never speeding, got us everywhere on time. He was never more than 4 minutes away when we'd call him to take us to the next stop. It was a great experience, and I highly recommend Crown Limousine."
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